Monday 5 November 2012

givenchy

Givenchy store

givenchy is a luxury french brand of clothing, accessories, perfumes and cosmetics with parfums givenchy. the house of givenchy was founded in 1952 by designer hubert de givenchy and is a member of chambre syndicale de la haute couture et du pret-a-porter. 

Hubert de Givenchy

during his reign (1952 - 1995) as the designer of the label bearing his name, hubert de givenchy was known for his modern, ladylike styles, which earned him many loyal clients. the most famous ambassador of the brand was audrey hepburn in films such as sabrina, for which edith head claimed the academy award, how to steal a million and breakfast at tiffany's. his other famous patrons include the guinness, grimaldi and kennedy families, who famously wore givenchy clothes to the funeral of john f. kennedy. hubert de givenchy retired in 1995.

John Galliano with Givenchy

john galliano succeeded givenchy upon his retirement but was in turn promoted to christian dior less than two years later, prompting the hiring of alexander mcqueen. in 2001, designer julien macdonald was appointed artistic director for the women's lines, which consist of haute couture and ready-to-wear. 

Givenchy Spring / Summer 2012

the reins for both collections were ultimately passed on to riccardo tisci in 2005 when he was named chief designer of womenswear. tisci's apparent fascination with gothic touches (dark, languid dresses on sickly-looking models for fall couture) and space-age minimalism (one ready-to-wear show featured white-clad models drifting aimlessly around a sterile-white sphere) have drawn new attention to the brand. reviews and output so far have been mixed and inconsistent, but many, including influential fashion critics (such as cathy horyn of the new york times and suzy menkes of the international herald tribune) have homed in on tisci's conceptual leanings, as well as his future potential for revitalizing the givenchy brand and infusing it with his precision and imagination. 


givenchy designs have been worn by a number of celebrities on red carpet occasions, including gisele bundchen, rooney mara and beyonce. also responsible for working with madonna designing her costumes for her sticky & sweet tour as well as the 2012 super bowl halftime show.



fash'on... BAM!

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